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Archive for July 30th, 2008

Pros and Cons of Link Exchanges

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by Shep Samson

Link exchanges are different from other ways of promoting your website that you may have already tried. Whether you’re a beginner with your first online business, or an experienced marketer, if you haven’t tried link exchanges, you might be missing out on something. These exchanges are a blend between traffic exchanges and affiliate marketing programs. The methods to use them and how they work are a bit different.

A link exchange offers you the chance to share your links with other sites, and in return they get to place their links on your site creating a mutual exchange. Some new opportunities exist that allow you to do this through an exchange site, but most of the time you will have to contact target sites directly and ask the site’s webmaster for an exchange of links to be done. There are advantages and disadvantages to both methods. Try both and see which best fits your needs.

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